Thursday, April 23, 2015

Overlooked Crowd Funding (well sort of) - Rob Zombie's 31

Some time last year, Rob Zombie launched an insanely successful crowd funding campaign in order to make his new film 31. You probably saw the artwork for it plastered all over the various social media that are relevant to you...

This film was inspired by the large number of people who mysteriously disappear on October 31st each year. 

I don't remember how much more than his minimum he raised, but I wouldn't be surprised if it was about double. There have definitely been those (including someone close to the Overlook Theatre) who feel that Zombie has the means to pay for his film to be made on his own and that he shouldn't look to fans for funding. I can understand that point of view, but I feel like this is more of a reassurance thing than a necessity. His past movies have been very polarizing and have received some very negative reviews, to the point where he said he was done making them. Then news about 31 came out. I believe he left it up to the fans whether he would make this film or not; if enough people wanted it and supported the campaign, that spoke for itself. 

Apparently, after the initial campaign for 31 was over, people showed up late to the party and wanted to contribute. Enough people to warrant a second campaign! So that's what happened; a second campaign with some new rewards was launched through Fan Backed. There are 18 days left in this campaign, and there is some cool movie art you could pick from, including one of the posters that was offered during the first campaign in the form of a sweater. 

But there is also new art all together, available on shirts and posters. It's this guy 

You can check out the campaign here and contribute for the next 17 days. You can basically pick out whichever rewards screams to you and support this movie just by shopping. One cool detail about this campaign: all contributors get entered into a raffle to win Rob Zombie tickets for the a lifetime. You can also buy these laminates for 1000 each, but winning them sounds much more exciting. 


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